Grow your Business with E-commerce & Export

Grow your Business with E-commerce & Export

On October 1st the Curaçao Innovation & Technology organized the last of six e-commerce events “Grow your Business with E-commerce & Export”. This event was made possible by the Ministry of Economic Development. CORE N.V. was present during this seminar to educate and inform those interested in the subject because the entrepreneurial spirit is only the start of a successful e-commerce venture.

According to Google Shopping search data for July through September 2014, one third of all shopping searches on Google happen between the hours of 10 p.m. and 4 a.m. However regular brick-and-mortar stores are not open during this time period. Thus there is an opportunity for e-commerce to become a booming and thriving business. Some other benefits for both customers and entrepreneurs include:

  • 24 hour sales
  • Attract new customers
  • Larger customer pool from different markets
  • Increased revenue for physical retailers
  • Save on operational costs

Thus E-commerce & Export is an attractive form of business for local entrepreneurs. Still many entrepreneurs make the mistake to only think of a website whenever a new e-commerce idea is conceived. Nowadays customers have become smart and are no longer gullible. Thus entrepreneurs must take into account the following aspects:

  1. Secured Website. Having just a website is not enough. Customers nowadays are smart and recognize websites without the https. SSL certificates are a must for transactions on e-commerce websites
  2. Uptime. Customers expect you to be available at all times. The public has become accustomed to shopping at any point in time, whether it is 4 am or 10 pm your website should be up and running. This presence allows you to keep up with the competition. Otherwise, your audience will flock toward your competitors to make a purchase.
  3. Employ address and card verification system. Enable an address verification system (AVS) and require the card verification value (CVV) for transactions to reduce fraudulent charges. This increases the credibility of your business and contributes to secured purchases and satisfied customers.
  4. Set up system alerts for suspicious activity. Set an alert notice for multiple and suspicious transactions coming through from the same IP address. Make it easy for your team to spot and track fraudulent transactions before this becomes a full blown problem that tarnished the reputation of your business.
  5. Reliable Payment System. Team up with reliable partners that provide easy yet secured payment solutions. If customers cannot pay, or this is not convenient, your business will not generate any sales.

CORE N.V. can provide all these services and more. We offer solutions such as:

  • Webhosting Services
  • Security Solutions (SSL)
  • Online Backup
  • E-mail Services

So if you want to start something in E-commerce and/or Export, do not hesitate to contact us!